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  • Vendée Globe: How to promote the world’s most ambitious yachting race

    04 December 2012 | Vendée Globe,Feature

    Vendée Globe is the world’s only single-handed non-stop round-the-world yacht race. As a major three month sporting event, it presents interesting challenges to those promoting and financing it. In an exclusive piece for SportsPro, Antoine Robin, director of communication & partnerships, Vendée Globe, discusses how this year it has turned to new media to overcome these challenges.

  • Clipper looks for UK investment to support British entry

    22 November 2012 | Comment,Clipper

    The Clipper Round the World Yacht Race has begun the search for ten British companies to support a British entry, backed by the GREAT Britain government enterprise, in the 2013/14 event.

  • Jim O’Toole: Navigating a commercial course

    27 September 2012 | Comment,WMRT

    Sailing sponsorship is a complex business, with a multitude of events and a wide variety of rights and rights holders. Writing exclusively for SportsPro in the September 2012 edition of the magazine, former World Match Racing Tour chief executive Jim O’Toole outlines the myriad options available to would-be sponsors – and the potential pitfalls that await.

  • Skandia’s sailing investment

    06 June 2012 | Feature

    In this May 2012 feature, SportsPro caught up with Skandia head of brand marketing Jo Rimmer who explained why in 2008 the investment company took the decision to discontinue its lengthy title sponsorship of Cowes Week, one of the oldest and most prestigious sailing regattas in the world, in favour of refocusing its efforts behind another of its sponsorship properties, namely the British sailing team.

  • Wasserman and Ueberroth to advise America’s Cup team

    06 June 2012 | Comment,America's Cup

    Casey Wasserman and Peter Ueberroth are amongst five 'prominent leaders in sports, entertainment and business' appointed to the Advisory Board of the 34th America's Cup as the organising committee continues its development.

  • 50 Most Marketable 2012 - Ben Ainslie

    15 May 2012 | Feature

    Already a triple Olympic gold medallist, Britain's Ben Ainslie has long been tipped as one of the home team's stars of this year's Games in London - or, in the case of the sailing events, Weymouth.

  • Jim O’Toole: Plain sailing

    15 July 2011 | Comment,WMRT

    The latest edition of Quick-Fire Questions sees the chief executive of the World Match Racing Tour, Jim O'Toole, at the helm. O'Toole provides insight into the challenges and opportunities facing the business of sailing as well as helpful advice for those looking to establish themselves within the sports business industry.

  • Palma De Mallorca gears up for 2011 Superyacht Cup with new entries

    26 May 2011 | Media release

    Preparations are well underway for the 2011 Superyacht Cup regatta which will take place in Palma between 22nd and 25th June.

  • Daniel Wlochovski: Sailing on the screen

    28 April 2011 | Feature,America's Cup

    HBS has become one of the world's leading host broadcasters of large-scale sporting events, and was responsible for the production of the 2007 America's Cup. SportsPro caught up with Daniel Wlochovski, a former professional sailor who now leads HBS' marketing division, to find out how the company is continuing to help broaden the television appeal of sailing.

  • Next month in SportsPro: The business of sailing in 2011

    17 March 2011 | Feature,America's Cup,WMRT,ISAF

    The May issue of SportsPro includes a major focus on the business of sailing.

  • 34th America’s Cup gauntlet thrown down

    14 September 2010 | America's Cup

    The Golden Gate Yacht Club of the United States yesterday announced that the 34th edition of the America's Cup will be held in 2013 using wingsail catamarans.

  • Abu Dhabi breaks new ground as host of Volvo Ocean Race

    15 March 2010 | Media release,Volvo Ocean Race

    Abu Dhabi has been confirmed as the first Middle East stopover in the history of the Volvo Ocean Race, while a boat from the emirate will appear in next year's competition.